If you’re an entry-level marketer seeking work as an enrollment marketing manager, you’re probably familiar with the...
Your organization has aggressive business objectives. Hitting those goals requires that you develop a sales and marketing strategy that is clear, structured, organized, and capable of evolving to meet shifting targets.
Achieving this requires that you think through:
If you keep doing the same thing only to find that nothing is working, then it’s time to rethink your sales and marketing strategy in a systematic, holistic, scalable way. We can help.
Tell us more about your current content strategy and where you want to see improvement. Once we understand your goals, we can chat through the different ways we can help you achieve them. This free consultation will help you:
Our team of consultants is deeply skilled in conceptualizing and executing all aspects of a sales and marketing strategy. While no two businesses or initiatives is ever exactly the same, our process typically follows the framework below:
All of our engagements begin with research and discovery of your current website and marketing collateral, your buyers, and the competitive landscape. We look to answer questions like: What is the nature of the demand we must create and capture? What does the competitive landscape look like? What are your product or services key differentiators? What does your ideal customer, client or student look like? How do they go about researching options and making a decision? What sales and marketing collateral already exists?Learn more about Pepperland's strategic programs.
Armed with this knowledge, we craft and present a strategy tailored to your specific needs. We call this the Inbound Marketing GamePlan. Often this will include recommendations on: SEO, Content strategy, email marketing, lead nurturing, paid media, sales enablement, required technologies, and more.See what goes in to a typical GamePlan.
Need help executing upon the strategy? No problem at all! In addition to strategy, our consultants are skilled in: Blogging, content offer development, conversion funnel deployment, website optimization, link building, email & workflow development, analytics, and more.Explore our Tactical Support services.
As each piece of the strategy is put in place, performance is continuously monitored to understand the impacts of each action. Based on this analysis, we will adjust and iterate upon the initial strategy in order to optimize performance and maximize your return on investment.See if we're a good fit.
Receive a no-obligation consultation by submitting the form. You’ll speak with an experienced Strategist who can share more about our services and help you determine the best path forward.
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