Blog | Pepperland Marketing

Indexed, Though Blocked by Robots.txt: How to Fix It

01/21/2021

If you’re overseeing your company’s technical SEO efforts or you’re tasked with growing traffic to a website, Google...

How to Fix Google Search Console Errors & Issues

12/17/2020

Google Search Console is a free application that allows you to identify, troubleshoot, and resolve any issues that...

Submitted URL Not Found (404): How to Fix It

02/24/2020

“Submitted URL Not Found (404)” For marketers and webmasters alike, this is a frustrating error message commonly seen...

3 Creative Ways To Fix ‘Soft 404’ Errors On Your Website

02/06/2018

When it comes to optimizing your website, removing any errors that could negatively impact your SEO rankings is...

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Higher Education

Resources for enrollment marketers at colleges and universities working to attract, engage, and convert right-fit students.

K-12 / Independent Schools

Ideas for school marketers building trust with families, communicating value, and growing inquiries for primary and secondary schools.

Enrollment Marketing Strategy

Planning guidance for aligning messaging, channels, content, and campaigns around measurable enrollment goals.

Student Recruitment

Practical advice for reaching prospective students and families across the research, inquiry, application, and decision journey.

SEO & Website Strategy

Website and search guidance for helping education audiences find, understand, and act on your programs and school story.

Paid Media & Campaigns

Campaign planning and optimization ideas for enrollment teams using paid search, paid social, and other media channels.

Education content and messaging planning

Content & Messaging

Content strategy, storytelling, and messaging guidance for answering the questions prospective students and families ask.

Enrollment Analytics

Measurement guidance for understanding performance across enrollment campaigns, website journeys, and conversion paths.

The Pepperland Blog

Indexed, Though Blocked by Robots.txt: How to Fix It

How to Fix Google Search Console Errors & Issues

Submitted URL Not Found (404): How to Fix It

3 Creative Ways To Fix ‘Soft 404’ Errors On Your Website

Learn About

Higher Education

K-12 / Independent Schools

Enrollment Marketing Strategy

Student Recruitment

SEO & Website Strategy

Paid Media & Campaigns

Content & Messaging

Enrollment Analytics

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The Pepperland Blog

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