Sean Henri

Sean is Pepperland's Founder/CEO. He shapes school strategies, draws from diverse marketing leadership, and enjoys family time and Cub Scout volunteering.

How to Create Topic Clusters and Pillar Page Content: A Tactical Guide for Growth-Driven Marketers

06/18/2018
Share

As an inbound marketer, you’ve likely seen a ton of content about the value of pillar pages and a topic-cluster...

read more

How to Pick A Topic for Your Pillar Page

04/06/2018
Share

Choosing a topic for your Pillar Page, ebook, or next marketing campaign is step #1 in the content creation process,...

read more

Is a Web Analytics Audit Worth It? [Cost, Scope and Benefits]

02/11/2018
Share

When it comes to becoming a more data-driven marketing team, web analytics tools like Google Analytics, Google Tag...

read more

3 Creative Ways To Fix ‘Soft 404’ Errors On Your Website

02/06/2018
Share

When it comes to optimizing your website, removing any errors that could negatively impact your SEO rankings is...

read more

9 Warning Signs Your Google Analytics Data is Inaccurate

01/04/2018
Share

How to Determine Your Google Analytics Implementation Needs an Audit Google Analytics is an essential tool for...

read more

9 Epic Content Pillar Page Examples (And Why They Work)

11/26/2017
Share

If you’re looking for examples of pillar pages, you’re most likely thinking of creating a pillar page of your own, and...

read more

How To Measure The Performance of Topic Clusters

11/20/2017
Share

Analyzing The Impact Topic Clusters and Pillar Pages Have on SEO, Traffic, Website Engagement and Conversions For...

read more

How to Measure Call-to-Action Impressions Using Google Tag Manager

10/26/2017
Share

You know that your traffic has gone up. Way up. But you’re still not hitting your lead generation goals. This is not...

read more

The 3 Types of Content Pillar Pages & When to Use Them

09/22/2017
Share

If you’re a marketer or work with a marketer, then chances are good that you’ve heard the phrase “Pillar Content” or...

read more

5 Ways to Get More Value out of Your Databox Google Analytics Dashboard

09/20/2017
Share

The Google Analytics KPI Dashboard helps you and your team focus in on the metrics that matter from your Google...

read more

Does Social Sharing Improve Search Rankings?

08/04/2017
Share

Creating high quality content that answers your prospects’ questions and guides them along their journey is an...

read more

What is a Marketing Scorecard? [With Examples]

05/15/2017
Share

A marketing scorecard is a data-driven marketing measurement tool that aligns activities to business strategy and...

read more

Learn About

Pepperland Marketing Roundtable
Marketing
These inbound marketing tips and strategies will help you build a marketing strategy designed to appeal to today’s modern, empowered buyers.
read more
Pepperland Marketing Sales
Sales
Looking for advice to improve and modernize your sales strategy? These inbound sales tips and advice will help you empower your sales team.
read more
Pepperland Marketing Technical SEO
SEO
SEO should be the bedrock of your marketing strategy. Use these tips and advice to improve the health of your website and your content to rank higher in search.
read more
Pepperland Marketing Podcasting
Podcasting
Are you considering launching a podcast for your business? These tips, strategies, and advice will help you conceptualize and launch your podcast.
read more
Pepperland Content Marketing Strategy Session
Content Marketing
What role might content play in growing your business? These tips, strategies, and advice will help you generate and execute upon a content marketing strategy.
read more

Stay Updated

Join our email list to get a weekly digest of the latest content published by the Pepperland Marketing team.