Blog | Pepperland Marketing | Will Purcell (3)

How to Structure a Podcast [5 Easy Steps]

03/24/2020

When starting a new podcast, it’s important to build a campaign that promotes consistent growth and success. However,...

5 Tips for Interviewing Podcast Guests

03/16/2020

Interviews are essential to nearly every podcast regardless of topic or format. That’s because interviews offer several...

How to Write a Podcast Script

03/08/2020

Writing a script is an important step in planning for an upcoming podcast recording. In this article, we take a deep...

Why You Should Market Your School Through Inbound Marketing

02/10/2020

Reaching prospective students can be one of the most challenging aspects of enrollment marketing for private and...

7 Conferences Marketers in Higher Education should Consider in 2020

01/06/2020

When it comes to growing your university’s overall outreach to future, current and former students, enhancing your...

Applying the Inbound Methodology to School Marketing Campaigns

11/18/2019

When it comes to increasing enrollment for independent schools, the marketing playbook has changed. With the digital...

4 Steps to Creating More Accurate Student Personas

11/05/2019

The first step in creating an inbound marketing plan for your college or university should always be to start with an...

Previous 1 2 3

Learn About

Higher Education

Resources for enrollment marketers at colleges and universities working to attract, engage, and convert right-fit students.

K-12 / Independent Schools

Ideas for school marketers building trust with families, communicating value, and growing inquiries for primary and secondary schools.

Enrollment Marketing Strategy

Planning guidance for aligning messaging, channels, content, and campaigns around measurable enrollment goals.

Student Recruitment

Practical advice for reaching prospective students and families across the research, inquiry, application, and decision journey.

SEO & Website Strategy

Website and search guidance for helping education audiences find, understand, and act on your programs and school story.

Paid Media & Campaigns

Campaign planning and optimization ideas for enrollment teams using paid search, paid social, and other media channels.

Education content and messaging planning

Content & Messaging

Content strategy, storytelling, and messaging guidance for answering the questions prospective students and families ask.

Enrollment Analytics

Measurement guidance for understanding performance across enrollment campaigns, website journeys, and conversion paths.

Will Purcell

Will, with a journalism and broadcasting background, is now a Marketing Strategist at Pepperland. He enjoys golf, sports, coffee, and dogs in his free time.

How to Structure a Podcast [5 Easy Steps]

5 Tips for Interviewing Podcast Guests

How to Write a Podcast Script

Why You Should Market Your School Through Inbound Marketing

7 Conferences Marketers in Higher Education should Consider in 2020

Applying the Inbound Methodology to School Marketing Campaigns

4 Steps to Creating More Accurate Student Personas

Learn About

Higher Education

K-12 / Independent Schools

Enrollment Marketing Strategy

Student Recruitment

SEO & Website Strategy

Paid Media & Campaigns

Content & Messaging

Enrollment Analytics

Contact Us

Will Purcell

Will, with a journalism and broadcasting background, is now a Marketing Strategist at Pepperland. He enjoys golf, sports, coffee, and dogs in his free time.

Learn About

Stay Updated

Follow Us

Contact Us