Blog | Pepperland Marketing

08/25/2017

If you’re a content marketer, then you’ve heard what I’m about to say probably a million times the last few years:...

08/18/2017

Have you ever gotten halfway through writing a blog post, only to sit back and ask yourself, “Why am I writing this?”

07/10/2017

It’s no secret that the role of content in higher education marketing is significant. Maintaining a regularly updated...

Previous 1 2

Learn About

Resources for enrollment marketers at colleges and universities working to attract, engage, and convert right-fit students.

Ideas for school marketers building trust with families, communicating value, and growing inquiries for primary and secondary schools.

Planning guidance for aligning messaging, channels, content, and campaigns around measurable enrollment goals.

Practical advice for reaching prospective students and families across the research, inquiry, application, and decision journey.

Website and search guidance for helping education audiences find, understand, and act on your programs and school story.

Campaign planning and optimization ideas for enrollment teams using paid search, paid social, and other media channels.

Content strategy, storytelling, and messaging guidance for answering the questions prospective students and families ask.

Measurement guidance for understanding performance across enrollment campaigns, website journeys, and conversion paths.