The Pepperland Blog

It’s no secret that the role of content in higher education marketing is significant. Maintaining a regularly updated...

Great job! A prospective student has clicked on a content offer on your website, is intrigued, and submits a form to...

The kind of content your university produces should align with the curiosity and needs of your ideal students. For this...

Administrative professionals in the higher ed field have begun, out of necessity, to view and push the idea of their...

A marketing scorecard is a data-driven marketing measurement tool that aligns activities to business strategy and...

Today’s buyers conduct most of their research online, making it critical that you’re able to understand how people are...

There are a lot of great reasons for you to sign up for HubSpot Sales Pro. It can integrate with Gmail or Outlook 360...

A CRM can be a truly amazing asset for a sales team to use. They allow for increased efficiencies in the selling...

The days of tailoring emails to individual leads is long gone: Today, we operate in the world of automated email...

Have you taken a close look at the state of your CRM lately? Is your sales team keeping up with their tasks? Are all...

When you sit down to plan out your pipeline for the week, month, or quarter, chances are you do so with enthusiasm and...

We’ve spent a lot of time and words talking about how the sales process has changed over the course of the last ten or...