The Pepperland Blog

Creating an enrollment marketing plan is the first step toward launching a successful inbound marketing campaign for...

When it comes to content marketing, organization is critical. That’s why an editorial calendar is absolutely essential...

Email marketing is one of the most effective marketing channels today and boasts one of the highest ROIs in the...

In the world of inbound marketing it’s common practice to create a map of the buyer’s journey. For higher education...

The ways in which potential customers research their options and ultimately make a purchase are constantly shifting,...

If you want to grow your school’s reach, the local community is a great place to start. And, perhaps the best way to...

Having clear goals in place for your enrollment marketing strategy will help guide your efforts and make it easier for...

While redirects can make more problems than solutions, they are a crucial part of all websites, and understanding how...

Having clear goals in place for your content marketing campaigns will help guide your efforts and make it easier for...

Pepperland helped to design and implement an automated cart abandonment program with Shopify and HubSpot. In the 18...

How do you create an editorial calendar? Is one platform better than another when it comes to your design? In this...

Each and every stage of the enrollment funnel plays an important role in overall performance. As an enrollment...